Why should I use a project management firm?
Effectively managing workloads is at the heart of every successful business. To accommodate special projects, you can maximize cost savings by avoiding overstaffing and the costs associated with hiring, training and administering employees. Finding a firm that understands not only the defined project but also the environment in which you operate can save time and money.

What makes ClearBlue different from other creative shops?
We specialize in providing a comprehensive range of professional services across multiple marketing communications disciplines, including brand development, marketing, corporate communication, design, print, web, interactive, advertising, promotion, public relations, sponsorships and event marketing. We do not, however, attempt to do all these things ourselves. We put our experience to work to find the right people for the job as mutually defined and don't limit ourselves to only the resources available under our own roof.

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How do you make sure everyone understands the concept of integrated marketing communications?
Each of our selected team members is chosen for their specific talents relevant to the project or assignment. Then, they are briefed on the "big picture" and all related processes. Using this common knowledge, they are then able to contribute unique perspective from their own understanding in a virtual workplace environment for the client's benefit.

How does ClearBlue work with internal teams?
It takes a unique set of knowledge and special skills to design and deliver an effective communications program or plan. We will work directly with your leadership, management and staff to identify the right personnel for the assignment, assess their talents and capabilities, and then direct their energies for the best possible result. Many of our principals and partners have spent time on the client side and thus have first-hand experience that can be brought to bear on your particular project.

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Are you similar, then, to an ad agency, production house, or event planning firm?
Our principals provide communications consulting services on issues that affect or impact a brand's perception in the marketplace. While we can design and deliver work from start to finish, our primary role is more often that of a counselor or facilitator, helping to identify opportunity, set strategy and then implement execution. We desire to find the best resources to meet your challenges, wherever they may be, and are not locked into using only staff personnel.

Can we expect quick results?
We may initially target some high-impact initiatives to "jump start" a communications program, but you must be careful not to jeopardize sustainable long-term results with a quick fix. While we ultimately want to generate positive momentum and realize positive results over time, we recognize the need for early success in order to build trust and confidence in our strategy.

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Are your solutions easy to implement?
A communications solution that can't be implemented easily isn't really a solution. We go beyond mere theory and education to provide proven concepts via customized solutions that meet the unique needs and objectives of our clients. Diagnosing your particular business requirements and evaluating the competitive market conditions helps us quantify the benefits that can be realized. Our brand solutions won't generally require any major change of operation or special retooling. We seek practical applications that make sense, are simple to implement and easy to execute against your particular timetable and budget parameters.

Do your solutions require any additional investment?
Through the years, we have discovered that many organizations have not yet fully realized the impact, power and potential of their marketing communications efforts and resources. Our solutions are created and developed for maximum efficiency within an existing budget structure so that additional or incremental spending can be minimized. In practice, we want to explore every possible option to leverage your current investment before we suggest additional expenditures.

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Does ClearBlue only pursue certain size clients?
The advantage of our business model is that we can accommodate clients of all size, without wasting our minimal overhead or flooding smaller clients with large administrative fees. We will match our resources against the assignment based on the scope of the work, the available budget and an identified timeline under the direction of one of our own principals.

Why would a client want to hire ClearBlue?
Clients initially may wish to retain our services for a fresh perspective on how marketing, media and communications can impact their business and brand value. We focus on the issues surrounding the brand and then work to develop practical solutions. Whether it's a single stand-alone project or a completely integrated campaign, we're flexible and accommodating.

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What makes ClearBlue cost-effective?
Our principals, managing consultants, project directors and prime partners provide high-quality attention and service without the cost overhead associated with larger agencies and production companies. We've eliminated cumbersome and redundant bureaucracy by clearly defining each individual's role in the process and then managing their time against your budget. The result: big results without the high price.

How do we know if our organization is ready for adopt a new direction?
It's human nature to fear change, especially when uncertainty and doubt exist within the corporate culture. At its core, communication can alleviate those concerns, strengthening the internal community and gaining support for senior management's plan. Organizations will change when leadership is ready and we seek to help craft your message in the most positive and effective manner possible.

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What is so unique about your Prime Partners?
Every strategic partnership we have established has undergone a comprehensive capabilities review. We do this to assure the quality of the work performed and to identify other competencies that might benefit our client base and provide our partners additional revenue opportunities. Each of our Prime Partners enjoys their status as independent businesses and provides us the undivided attention of their principals in return for increased marketing exposure. There are no exclusivity restrictions within these partnerships.

How do I work with ClearBlue?
In an initial consultation, a member of our management team will ask you about your project's specific requirements in order to find the best talent to match your needs. Tell us about the scope of the project, the timetable, the budget parameters and any special technical skills required. You're only obligated to the work you agree to in writing as outlined in our standard Letter of Agreement.

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How do clients pay for services rendered?
Every project is fully reviewed in advance and budgeted according to the deliverables identified by your team and ours. You only pay for what you use. A comprehensive cost estimate/payment schedule is provided for the client's review and approval before work begins. Changes to the scope of work will be detailed along the way in writing and initiated after your approval. We'll show you exactly what the work costs and then manage your money as if it were our own, sensitive to your cash flow.

Which browsers does ClearBlueBrandSolutions.com support?
For the best possible site experience, we recommend Internet Explorer 5.0 or greater. We also support Netscape Navigator 6.0 or greater.

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Where can I download these browsers?
The latest versions of Internet Explorer and Netscape Navigator can be downloaded by clicking on one of the links below and following the instructions.
Download Internet Explorer - Windows
Download Internet Explorer - Mac OS 8.1 to 9.x
Download Internet Explorer - 5.2.3 for Mac OS X
Download Netscape Navigator 7.2 - Mac or Windows

Why am I unable to see any images or photos on the site?
More than likely your browser has been set to not display images. Check the "preferences" or "options" of your browser to ensure that it is set to view images.

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Why can't I see any video samples?
You must have Windows Media Player (WMP) 8 or greater installed on your computer to view any video. ClearBlueBrandSolutions.com utilizes Windows Media 9 for all streaming and we recommend you upgrade to WMP 9 for the best possible viewing experience. The latest version of WMP can be downloaded for free by clicking on the link below and following the instructions. Download Windows Media Player

Where did the name "ClearBlue" come from?
We all know that the best ideas, the ones that seem so simple on the surface, are always said to strike when we least expect it. We took our own name right from the source of such inspiration - right out of the clear blue!

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